Love and gratitude pushes us harder and farther.


I have greatly enjoyed my time working with Heather. I am consistently impressed by her positive attitude and great communication skills; she is truly an asset to have on your side. From the very first time we met, it was very clear that her extensive background and experience in product development and marketing strategy could be a great asset for a small business owner like myself. She quickly understood my business structure and was able to increase my exposure while developing a marketing strategy that works for me – one that I continue to use daily. I hope to have many more years of working with Heather in the future.

Christophe Genty | Owner, Christophe Genty Photography



It starts with marketing; if you don’t have that right, nothing will work effectively. I have used Heather and Piazza Marketing Concepts to analyze my marketing plan, revise my brand and evaluate client interactions via social media and direct communication. Heather always takes a step back and considers the whole picture then offers her perspective. Her ideas are fresh and thoughtful. As you plan for a new year, call Heather, plug her into your marketing process and watch it work better.

Chal Daniels | Owner, Harvest Financial



Heather, I want to thank you for the valuable insight you provided at the Chamber of Commerce social media workshops in Sonoma last year. So many valuable points, and having put the hours into my fashion page which you said was necessary, I am seeing it pay off. An hour daily to strategize and present concept for my page is probably what I do on average, and within the last week, my likes on my page have doubled. I'm telling everybody I can about your workshop, and relaying as much information from that as I can. Thank you so much. It truly was invaluable.

Charlotte Hart | Owner, Hart for Fashion



When I think about how to create opportunities for my members (or how to maximize ones already in place) the first person I think of is Heather Piazza. Heather has an incredible grasp of marketing on multiple levels. She has a deep understanding of macro/strategic marketing issues like branding and market position, which makes her a wonderful resource for organizations at all levels of business. She also possesses a keen insight on micro marketing issues, and is particularly knowledgeable about using new technology to drive the sales process. Heather accentuates her impressive knowledge base with a skill set that allows her to directly implement her strategies. She can create the materials you need, and she can work with your vendor or marketing department to provide guidance and any component needed to create a high quality marketing presence. She combines these qualities with a professional demeanor that remains cool under pressure. She delivers high quality results in a timely manner. I couldn’t ask for better service or support.

James Cooper | Former CEO, American Canyon Chamber of Commerce



Heather was a godsend to the 2012 Wine Women and Shoes event. As Marketing Chair, she planned and orchestrated branding, social media, advertising, email campaigns, marketing pieces, and promotions. She guided her subcommittees with professionalism and tact. She succeeded at meeting deadlines, under pressure and without reminders, time and again. Heather exceeded my hopes with her skill sets in writing and editing. Her level of commitment to the event and to the cause was extraordinary. She is a roll-up-your-sleeves team member, a marketing visionary, and a leader. Her contribution to the inaugural event was immeasurable.

Katie Somple | Founder WineryX Real Estate & Lifestyle Properties


I have worked with Heather to provide both marketing consulting and trainings for staff. Heather’s consulting is on point, and comes from true experience and knowledge about the topics. She provided written recommendations and how-to steps to accomplish her recommendations. The trainings Heather provided were on the basics of marketing and customer service. She showed her confidence with the training, and tailored the presentation to our specific needs. She has a very open and engaging training style that gets even the most reserved staff member to open up and participate. Heather’s professionalism and confidence in all things marketing and customer service makes her a great addition to any workgroup.

Creighton Wright | Director of Parks & Recreation at City of American Canyon



My clients serve their communities in the most amazing ways.

  • American Canyon Arts Foundation

  • American Canyon Chamber of Commerce  

  • American Canyon Community & Parks Foundation

  • American Canyon Kiwanis Club 

  • American Canyon Welcome Center

  • Benchmark Mortgage of Napa

  • Boys & Girls Club of Napa Valley

  • Christophe Genty Photography

  • City of American Canyon

  • City of Napa

  • Community Resources for Children

  • Devine Paint Center, Inc.

  • Eagle Rock Fulfillment

  • ENSEARCH Management Consultants

  • Eric Sherwood Construction

  • Extreme Clean

  • First Christian School  

  • Fitness Revolution

  • Ganze & Company

  • Hamler College Planning

  • Harvest Financial

  • Lampe & Lampe Real Estate  

  • Lou Penning Landscapes  

  • Napa County Office of Education

  • Napa-Sonoma Small Business Development Center

  • Napa Valley Community Foundation

  • Napa Valley Unified School District

  • NEWS Domestic Violence & Sexual Assault Services

  • NorCal KTM Bikes

  • Platypus Tours  

  • Sharpsteen Museum

  • Terra Firma Global Partners, Napa

  • Wunder-Bar